Category: Marketing
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Generate Professional QR Codes with Google Sheets (No Coding Required!)
Tired of paying for QR code generators or giving your data to third-party services? Here’s how to build your own professional QR code generator using Google Sheets and Apps Script – completely free and under your control. Why Build Your Own QR Code Generator? Let’s be honest – QR codes are everywhere these days. From…
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Advanced Form Blocker for WordPress & MCAE/Pardot
Stop Spam in Its Tracks: Introducing the Advanced Form Blocker Plugin If you run a WordPress website, you know the struggle is real. Your forms are a critical tool for generating leads, collecting feedback, and growing your business. But they can also be a magnet for spam, low-quality submissions, and unwanted messages that clog up…
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Bring Back Pardot: A Call for Community Support
The rebranding of Pardot to “Marketing Cloud Account Engagement” has caused some confusion and frustration among subject matter experts. The new name is not only difficult to remember and pronounce (um yes, I’m a MCAE expert???), but it also shares part of its name with a wholly unrelated product, making it even more challenging to…
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A Quick Solution to Block Low-Quality Submissions in Gravity Forms
Are you tired of low-quality form submissions clogging up your inbox or CRM? Looking for a simple solution that doesn’t involve additional plugins or coding? Here’s a straightforward approach to block specific words from being submitted through your website’s forms. Are you interested in receiving a professional janitorial or disinfection quote for your business? I’d like to…
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5 Tips for Gravity Forms & Pardot’s Form Handler
I have a few years experience with maintaining a high traffic WordPress website that uses Gravity forms to capture leads and hook into Salesforce via Pardot’s form handler feature. Here are my favorite tweaks to capture leads from WordPress and into Pardot. Gravity forms just happens to be my favorite tool to do so. Here’s…
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Building Landing Pages with Pardot’s (new) Drag & Drop Editor
The blue cloud company, (aka Salesforce) released a much appreciated enhancement for their marketing automation platform (aka pardot, aka MCAE) in their Winter 2022 release. Setup details about it are here: Build Landing Pages Faster with Drag-And-Drop Editor Once you (or your Salesforce admin) jumps through the setup hurdles you’re off to the races! But,…
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Marketing Cloud Account Engagement (Pardot), SALESFORCE CERTIFIED Specialist Tips
I have been neck deep in Salesforce’s Pardot (now known as Marketing Cloud Account Engagement powered by Pardot) marketing automation software for the past two years for a b2b company. About six months ago I decided to take the Pardot Specialist exam. I read all of the ‘how-to’ succeed guides that I could get my…







